7 Top Tips for a Successful Video Marketing Project
In the last 20 years, video marketing has gone from being reserved for large blue-chip companies with huge budgets, to a key part of EVERY organisation’s marketing strategy*. From Sole-Traders and start-ups, to high-profile SME’s and Conglomerates, video has become THE most effective and powerful method of engaging with and communicating directly to target markets. […]
DIY vs. Professional: When to Hire a Video Production Company
It’s the age old question, should you outsource your content creation to a video production company, or should you bite the bullet and do it yourself? In today’s digital age, video content has become an indispensable tool for businesses and individuals alike. Whether you’re looking to promote a product, share your brand story, or engage […]
The Importance of Video Marketing in 2024
In an ever-evolving digital landscape, where attention spans are fleeting and trends shift rapidly, one strategy has stood the test of time and emerged as the undisputed champion of engagement: video marketing. As we step into 2024, the significance of video in shaping brand narratives, engaging audiences, and driving conversions has reached unprecedented heights. The […]