Video Production on a Budget: Tips and Tricks for Maximising Impact
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Creating high-quality video doesn’t require a Hollywood budget. With the right strategies and creativity, you can produce impactful content that resonates with your audience while keeping costs in check. Whether you’re after a new promotional video, internal training, or a new approach to your social media video marketing – there are many ways you can […]
8 Game-Changing Video Trends For 2025: Is Your Brand Ready?
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We know that making predictions is a one-way ticket to the laughingstocks (like all those football pundits who predicted Leicester City would be relegated the season they won the Premier League). Just like we know there’s always a video trend which explodes that no one saw coming (hi Nutter Butter Tiktok account). Yet, despite the […]
Reels in Motion Celebrate Win at EVCOM London Film Awards
![Evcom London Win](https://reelsinmotion.co.uk/wp-content/uploads/2024/11/were-Presentation-1-1024x576.jpg)
We’re thrilled to share that our video for Slicker Recycling, Erika’s Sustainability Journey, has been highly commended at the EVCOM London Film Awards.This prestigious event celebrates excellence in the video industry, recognising outstanding creativity, craftsmanship, and execution across events, film, communications, and campaigns. This commendation follows a fantastic year for this production where we previously […]
The Ultimate Guide to AdSmart from Sky for B2B Marketers
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Television Advertising has been a core channel in the marketing mix for over 8 decades,with the first gracing our screens in the mid 1940’s. Since that first advert, shown during a baseball game between the Brooklyn Dodgers & Philadelphia Phillies, businesses around the world have utilised the power of national television to get their brand […]
7 Reasons Live Event Videos Boost Engagement and ROI
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In today’s marketing landscape, capturing and promoting your live events is crucial. It isn’t enough to rely solely on the event itself to ensure engagement and positive ROI, capturing each exciting moment and bringing it to an audience beyond the event attendees is essential. Additionally, being able to live stream and engage your audience in […]
How to Measure the ROI of Your Video Marketing
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As with any marketing campaign, demonstrating ROI and monitoring KPIs is essential. Being able to track and monitor the right metrics is the key to driving better outcomes for your video marketing. However, working out what success looks like and how to measure the performance of your video content, can sometimes feel overwhelming. That’s why we’ve […]
What is Animated Video? Types, Best Uses, and Budget Breakdown
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Animated video marketing is a powerful, versatile and cost-effective way to make your organisation look professional and deliver your message simply and quickly. But with many people unsure of how the process works, how much it costs, and what ROI animated videos deliver, we’ve put together the ultimate guide to get you informed! We will […]
10 Benefits of Video Production for Schools, Colleges, and Universities
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There are many benefits to using video for the education sector, from building your brand and reputation to fostering collaboration and unity between students and colleagues. With the industry becoming increasingly competitive and a vastly changing political landscape, education professionals must be looking towards innovative solutions to set themselves apart from the crowd and appeal […]
Unlocking the Power of Video Production for the Education Sector
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There are plenty of songs that celebrate the last day of school (Alice Cooper – School’s Out (from Alice Cooper: Trashes The World) and countless films that simply can’t wait for the summer holidays (Dazed and Confused, Superbad, Booksmart etc. etc. etc.) but where are all the plaudits for the school year getting up and […]
6-Step Guide to the Perfect Video Marketing Strategy
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Introduction to a Video Marketing Strategy Video marketing is a powerful tool for businesses looking to engage audiences and drive conversions. This comes as no surprise, with social platforms now prioritising video above other forms of media and search engines reward websites that use video content. Add to this the rise in popularity of targeted […]