The Ultimate Guide to AdSmart from Sky for B2B Marketers
Television Advertising has been a core channel in the marketing mix for over 8 decades,with the first gracing our screens in the mid 1940’s. Since that first advert, shown during a baseball game between the Brooklyn Dodgers & Philadelphia Phillies, businesses around the world have utilised the power of national television to get their brand […]
Project of the Month: Semarchy
When Semarchy, a leader in Master Data Management (MDM), reached out to us with a new project, we were thrilled to collaborate again. This time, the goal was to create an engaging animated video that would showcase Semarchy’s integration with Microsoft Fabric at an upcoming conference. Having previously partnered with Semarchy on a series of […]
7 Reasons Live Event Videos Boost Engagement and ROI
In today’s marketing landscape, capturing and promoting your live events is crucial. It isn’t enough to rely solely on the event itself to ensure engagement and positive ROI, capturing each exciting moment and bringing it to an audience beyond the event attendees is essential. Additionally, being able to live stream and engage your audience in […]
How to Measure the ROI of Your Video Marketing
As with any marketing campaign, demonstrating ROI and monitoring KPIs is essential. Being able to track and monitor the right metrics is the key to driving better outcomes for your video marketing. However, working out what success looks like and how to measure the performance of your video content, can sometimes feel overwhelming. That’s why we’ve […]
What is Animated Video? Types, Best Uses, and Budget Breakdown
Animated video marketing is a powerful, versatile and cost-effective way to make your organisation look professional and deliver your message simply and quickly. But with many people unsure of how the process works, how much it costs, and what ROI animated videos deliver, we’ve put together the ultimate guide to get you informed! We will […]
Project Spotlight: Aerocloud Client Testimonial
At Reels in Motion, we pride ourselves on producing impactful videos that help clients like Aerocloud showcase their cutting-edge solutions. Aerocloud is a leader in airport management software and has been transforming how airports operate by leveraging technology to make terminals more efficient, cost-effective, and passenger-friendly. We had the opportunity to partner with them to […]
Reels in Motion Shortlisted for the EVCOM London Live & Film Awards
Big news for the Reels in Motion team – we’re extremely excited to announce that our film Erika’s Sustainability Journey, created for Slicker Recycling, has been shortlisted for the prestigious Brand Communication category at the EVCOM London Live & Film Awards. This is a momentous moment for us, as we compete alongside some of the […]
10 Benefits of Video Production for Schools, Colleges, and Universities
There are many benefits to using video for the education sector, from building your brand and reputation to fostering collaboration and unity between students and colleagues. With the industry becoming increasingly competitive and a vastly changing political landscape, education professionals must be looking towards innovative solutions to set themselves apart from the crowd and appeal […]
Unlocking the Power of Video Production for the Education Sector
There are plenty of songs that celebrate the last day of school (Alice Cooper – School’s Out (from Alice Cooper: Trashes The World) and countless films that simply can’t wait for the summer holidays (Dazed and Confused, Superbad, Booksmart etc. etc. etc.) but where are all the plaudits for the school year getting up and […]
Project of the Month: Ormiston Sir Stanley Matthews Academy (OSSMA)
At Reels in Motion, we pride ourselves on building meaningful and lasting relationships with our clients. We’ve had the privilege of working with Ormiston Sir Stanley Matthews Academy (OSSMA) on several video projects, with our relationship spanning almost 20 years. Within that time we have supported them with many videos, helping to produce everything from […]