8 Game-Changing Video Trends For 2025: Is Your Brand Ready?
We know that making predictions is a one-way ticket to the laughingstocks (like all those football pundits who predicted Leicester City would be relegated the season they won the Premier League). Just like we know there’s always a video trend which explodes that no one saw coming (hi Nutter Butter Tiktok account). Yet, despite the […]
Reels in Motion Celebrate 20th Anniversary
On Saturday, 23rd November, we celebrated a momentous milestone – our 20th Anniversary! This anniversary represents two decades of creativity, collaboration, and growth, and we couldn’t be prouder. To mark the occasion, we gathered with close family, friends, clients, and suppliers at our Stoke-on-Trent headquarters, The Production House. This celebration was not only a moment […]
Project of the Month: AIC Conference 2024
We recently had the privilege of partnering with the Agricultural Industries Confederation (AIC) to create a promotional video for their flagship event, the AIC Dinner and Conference 2024. Held over two days, from 12th to 13th November 2024, at the Holiday Inn West, Peterborough, the event brought together thought leaders, policymakers, and professionals to discuss […]
Reels in Motion Celebrate Win at EVCOM London Film Awards
We’re thrilled to share that our video for Slicker Recycling, Erika’s Sustainability Journey, has been highly commended at the EVCOM London Film Awards.This prestigious event celebrates excellence in the video industry, recognising outstanding creativity, craftsmanship, and execution across events, film, communications, and campaigns. This commendation follows a fantastic year for this production where we previously […]
The Ultimate Guide to AdSmart from Sky for B2B Marketers
Television Advertising has been a core channel in the marketing mix for over 8 decades,with the first gracing our screens in the mid 1940’s. Since that first advert, shown during a baseball game between the Brooklyn Dodgers & Philadelphia Phillies, businesses around the world have utilised the power of national television to get their brand […]
Project of the Month: Semarchy
When Semarchy, a leader in Master Data Management (MDM), reached out to us with a new project, we were thrilled to collaborate again. This time, the goal was to create an engaging animated video that would showcase Semarchy’s integration with Microsoft Fabric at an upcoming conference. Having previously partnered with Semarchy on a series of […]
7 Reasons Live Event Videos Boost Engagement and ROI
In today’s marketing landscape, capturing and promoting your live events is crucial. It isn’t enough to rely solely on the event itself to ensure engagement and positive ROI, capturing each exciting moment and bringing it to an audience beyond the event attendees is essential. Additionally, being able to live stream and engage your audience in […]
How to Measure the ROI of Your Video Marketing
As with any marketing campaign, demonstrating ROI and monitoring KPIs is essential. Being able to track and monitor the right metrics is the key to driving better outcomes for your video marketing. However, working out what success looks like and how to measure the performance of your video content, can sometimes feel overwhelming. That’s why we’ve […]
What is Animated Video? Types, Best Uses, and Budget Breakdown
Animated video marketing is a powerful, versatile and cost-effective way to make your organisation look professional and deliver your message simply and quickly. But with many people unsure of how the process works, how much it costs, and what ROI animated videos deliver, we’ve put together the ultimate guide to get you informed! We will […]
Project Spotlight: Aerocloud Client Testimonial
At Reels in Motion, we pride ourselves on producing impactful videos that help clients like Aerocloud showcase their cutting-edge solutions. Aerocloud is a leader in airport management software and has been transforming how airports operate by leveraging technology to make terminals more efficient, cost-effective, and passenger-friendly. We had the opportunity to partner with them to […]
