SECTOR
Educational Video Production
From fun and engaging animated explainer videos for online courses to promotional content for university open days, our educational video production services help facilities like yours achieve their goals.
We understand the unique challenges faced by the education sector. Budget constraints, limited time to create and the need to stand out in a super competitive landscape all mean that video marketing passes you by.
However, at Reels in Motion, we’re specialists in creating and distributing high-quality, impactful videos that showcase your institution’s value, attract new students, and engage your community.
So, you actually see results from bespoke educational videos that you can be proud of. Click the button below to get started on your educational video production project.
Education Video Production Specialists
At Reels in Motion, we are a leading educational video production company, specialising in creating powerful and effective video content for schools, colleges, universities and other educational facilities.
However, we’re also flexible! You don’t have to be an education centre to get us involved. Businesses wanting to explore informative video creation as a way to quickly and easily train new staff or educate customers on a new product range – we’re here for you too!
We work closely with you to understand your specific needs, whether you’re looking to showcase state-of-the-art facilities, attract investment, or capture a key event.
We produce a wide range of educational videos, including:
Why Use Educational Video Production Services?
Boost Uptake for Less
High-quality video is a powerful tool for attracting prospective students. Showcase your value and facilities, highlighting why your institution is the right choice.
Build Trust and Credibility
Highlight your expertise and achievements with professional video content that demonstrates your authority in the education sector.
Engage Your Community
Every business and institution has an audience, use education videos to keep yours informed and engaged with your upcoming events and news.
Showcase Your Story
Tell a compelling story about your institution’s mission, values and community. Fostering an emotional connection with your audience.
Tailored Educational Video Production
- Promotional Videos – Attract new students with captivating promotional video content that highlights your culture and achievements.
- Facility Tours – Showcase your campuses, classrooms and resources to potential new students and their families.
- Testimonial Videos – Build all-important trust with authentic stories from current students and faculty.
- Event Coverage – Professionally capture open days, live training sessions and graduation ceremonies to amplify their reach.
- Recruitment Videos – Attract top talent by showcasing your teaching environment, staff benefits or corporate facilities.
- Animated Education Video Production – Simplify complex topics with engaging animated videos, perfect for online courses or explaining difficult concepts.
Our Process for Creating Professional Educational Videos
We understand the power that high-quality video production for education can have. For example, recent studies have found that while learners only remember 10% of textual content, they retain up to 65% of visual content and up to 95% of audio-visual content.
That’s why we employ a tailored and collaborative approach to creating awesome educational videos which is simple, affordable, stress-free and built with you, for you. Here’s how we work:
1. Discovery and Strategy
We start by getting to know you, discussing your goals, target audience, offering and the key messages you want to convey. Who are you and what do you want to achieve?
2. Creative Development
Our team gets to work crafting a bespoke creative concept and script based on your feedback and thoughts that will resonate with your audience and deliver on your objectives. But there’s more to it than that, we’ll also help with a complete video marketing strategy so you can maximise your video marketing ROI.
3. On-Site Filming
Our experienced crew uses state-of-the-art equipment to capture stunning footage at your facility. This way we can really get into the bones of your business or institution to bring that across in your education video production project.
4. Post-Production Magic
This is where the real magic happens. Our expert editors, animators and sound designers bring your story to life, creating a polished final product you can be proud to share.
5. Delivery and Guidance
We’re not like the other educational video production companies, so we don’t just stop when the filming does. We deliver your finished video and provide you with guidance on how to best share and manage it across your platforms – including how to ace your social media video marketing strategy.
Contact us
We bring your ideas to life with a personal touch, thanks to a team dedicated to capturing your vision and crafting videos that genuinely reflect your brand.
With over two decades of experience, we’ve had the privilege of supporting numerous businesses like yours.
Give us a call today on 01782 454054 or get in touch at hello@reelsinmotion.co.uk
Frequently Asked Questions
Services, Formats & Applications
What types of videos work best for schools and the education sector?
Yes. Studies show that while learners retain only 10% of textual content, they retain up to 95% of audio-visual content. Video allows complex academic concepts to be broken down step-by-step. Animated explainer videos are particularly effective because they can easily visualize abstract, technical, or scientific concepts that live-action filming cannot capture.
Are videos effective for e-learning, online courses, and explainer content?
Yes. Educational research has consistently shown that well-designed multimedia learning improves understanding by combining visual and verbal information. Video allows complex concepts to be explained step by step, while animated explainers are particularly useful for demonstrating abstract, scientific or technical subjects that are difficult to communicate through text or live-action footage alone.
What should be included in a school open day or admissions video?
A high-converting admissions video should feature three core elements: dynamic footage of your facilities and learning environment, authentic testimonials from current students and parents, and a clear message defining your school’s unique culture and values. Every video should conclude with a distinct call to action, such as “Book a Turn” or “Register for our Open Day.”
Can video production assist with student and staff recruitment?
Absolutely. For staff and teacher recruitment, video allows you to showcase your school’s supportive working environment, modern facilities, and career progression opportunities to attract top-tier educational talent. You can also create peer-led testimonial content that is authentic and trustworthy for prospective employees.
Timelines, Process & Logistics
How long does it take to produce a school promotional video?
The typical production timeline is 3 to 6 weeks from the initial brief to final delivery. This duration accommodates concept strategy, scripting, on-site filming, and post-production editing. Because we align our schedules with the school calendar, term dates, and exam timetables, we ensure a structured process that stays on track.
Can video production take place during a normal school day?
Yes. In fact, filming during a live school day is the best way to capture authentic classroom interactions, teaching styles, and the genuine atmosphere of your campus. Having filmed in schools, colleges, and universities across the UK for over 20 years, our crew is expert at working around active timetables to minimize classroom disruption.
How do you film in schools while ensuring student safety and safeguarding compliance?
Safeguarding is our highest priority. Our production team holds full DBS checks and works directly with your school’s Designated Safeguarding Lead (DSL) before anyone sets foot on campus. We strictly adhere to your institution’s photography and filming policies, ensure signed parental consent is verified for every student on camera, and manage all raw footage with strict data compliance.
How often should education providers update their video marketing content?
We recommend refreshing your core promotional or prospectus videos every 2 to 3 years, or sooner if there is a major change in leadership, curriculum, or campus facilities. However, shorter social media clips, event recaps, and quick student testimonials should ideally be produced every term to keep your digital platforms active and relevant to ongoing admissions cycles.
Pricing, Strategy & Success Metrics
How much does a school promotional or educational video cost?
Educational video production at Reels in Motion typically starts from £1,250. The total investment depends on the scale of the project, the number of locations, and whether advanced elements like drone footage or bespoke animation are required. Multi-academy trusts frequently bundle core promotional films with social media assets to maximize their budget and value.
Can academy trusts use video marketing across multiple school locations?
Yes. Multi-academy trusts (MATs) use video to establish a cohesive brand identity and shared vision across the trust, while still giving individual primary or secondary schools space to highlight their unique local character. This is an efficient approach for trust-wide teacher recruitment campaigns and synchronized admissions marketing.
How do schools measure the return on investment (ROI) of a video?
Success should be measured directly against the video’s goal. For admissions and marketing videos, track open day registrations, prospectus downloads, and direct application numbers. For e-learning or course content, focus on learner completion rates and knowledge retention scores. For social media campaigns, monitor watch times, click-through rates, and shares.
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