Semarchy excels at managing intricate data needs, across multiple domains, effortlessly handling records enriched with multiple attributes. As part of the launch of Semarchy’s new data platform applications, they approached Reels in Motion to produce a short explainer video about their new app within the platform to showcase its features and why companies would benefit from using it. As data can be a tricky topic to cover with live action, it is a perfect way to use animation. The animation allows you to showcase software effortlessly so you can truly show the benefits to potential customers and use it as a great sales and marketing tool.